Is the Cover Letter Dying or Being Reborn

Is the Cover Letter Dying or Being Reborn Is the Cover Letter Dying or Being Reborn But, even if a cover letter is not asked for, there are plenty of situations where a cover letter is recommended- and will be beneficial. For example, if you need to explain a previous termination, you are making a career/industry change, or returning from a period of unemployment, etc. If there are obvious question marks in a resume, then ansicht should be answered in a cover letter, which means that cover letters will always have a place in the corporate world in these situations.So, while I dont quite think that cover letters are dead, they are losing their power to differentiate you from the rest as they are increasingly not being read and not being asked for. Most employers probably use them as more of a de-selection tool (if people dont include one) than a differentiation tool. This is why I think, in the current paper format, cover letters are not dead but limited in their ability to make a b ig impact apart from the specific situations as mentioned directly above. I do, however think that they are dying.But, video technology has created the opportunity to inject life back into the thecover letter. Now, I am not just jumping on the social-media-will-fix-all bandwagon, and if I was, Id just be shouting video resume repeatedly at the top of my voice. I am talking specifically about the additional emotional content that can be conveyed in a impassioned but authentic video cover letter message over what can be achieved in a written cover letter. Cover letters are about showing your conviction, passion and fit (whereas video resumes are more of a news reading exercise).Most of you must know the frustration of being passionate about a role or company and just wishing that you could get into the interview room to show them your energy, enthusiasm, authenticity, commitment, sense of purpose, etc. A video cover letter could enable to you to fast forward that experience and bring it right into the recruiters inbox. You can leap right into their computer screen with yourvideo cover letter and explain with passion and authenticity why you really want this role why you think this career change is right and show that truly passionate, engaged and intelligent rolle sitting behind the stereotype that the recruiter may have of you. Done well, a video cover letter gives you an opportunity to deliver a powerful and compelling speech, which showcases your true, zeal, passion and authenticity.So, in truth, I think the traditional cover letter is not dead, but dying. It is in the process of evolution and being reborn into the more socially resonant, emotionally appealing video cover message- and its up to candidates to start using it.Master the art of closing deals and making placements. Take our Recruiter Certification Program today. Were SHRM certified. Learn at your own pace during this 12-week program. Access over 20 courses. Great for those who want to break into r ecruiting, or recruiters who want to further their career.